Bell’s Fragrance Performance platform comprises highly intricate olfactive raw material studies for optimal fragrance design and performance of materials at all key consumer moments. Additionally, our delivery systems help control the release of fragrance, while our extender and replacer capabilities provide solutions for materials that may be difficult to source and/or are endangered.
Customized Raw Material Studies
Raw material testing addresses a broad range of relevant fragrance design and product performance challenges. It is critical to ensure that consumers experience the brand, concept, performance and emotional cues where they want them and when they want them.
In-depth understanding of the performance of materials, such as diffusion out of the bottle, fragrance bloom out of water, substantivity and deposition of fragrance on a substrate like skin, hair, fabric and hard surfaces.
These studies also aid in our understanding of the not-so-sexy requirements of ensuring the stability of the fragrance in difficult bases, during transit, in storage, at home and in-use with consumers.
Extenders and Replacers
Bell’s creative teams are highly skilled at delivering winning solutions by utilizing a portion of endangered or difficult-to-source materials, and masterfully combining them with ingredients that can mirror these materials in complexity and performance. This technology platform is ideal for fragrances that may include ingredients with:
– Endangered materials
– Crop variations or extinction
– Unsustainable sourcing
– Reformulations due to regulatory changes or cost change
Consumers are increasingly demanding high-quality products in their everyday life. Bell’s high-performance fragrance delivery systems are key to providing support and benefits for many applications.