Bell Flavors & Fragrances is proud to announce the unveiling of this platform that includes mouthfeel, sweetness and flavor enhancement, and masking technologies. Bell FF is excited to showcase this portfolio across a number of different applications. See a brief explanation of each technology below.
Perfecting mouthfeel is a tough, but crucial step in creating craveable products that consumers love. Whether adding or removing ingredients, or bolstering existing mouthfeel, Bell’s line of enhancement technologies ensure that products taste and perform as they were intended.
BellTech™ SweeTech™ comprises a range of flavors that deliver a full, rounded sweetness profile similar to that of sucrose. SweeTech™ flavors provide numerous performance benefits to consumers and food manufacturers and provide a compliment or alternative to high intensity sweeteners. Flavors within the SweeTech™ range possess different taste or ingredient label attributes, and the appropriate SweeTech™ flavor can be selected by Bell technical staff based on customer, application, and label requirements.
Bell has developed an array of BellTech™ flavor enhancers and modifiers to perfectly pinpoint the flavor consumers are looking for. These flavors are designed to trigger key flavor profiles in a base to make them more robust, without becoming dominant. BellTech™ flavor enhancers come in a variety of formats and can be applied to almost any product.
Bell’s industry leading R&D team has developed a line of BellTech™ taste masking technologies to efficiently cover off-notes that arise throughout the innovation process. The masking technology can be used in a myriad of applications, thus allowing manufacturers the freedom to make label claims, without having to worry about the consequences to the flavor.
About Bell Flavors & Fragrances:
Bell Flavors & Fragrances is a family-run business, growing on an ever-expanding global scale, and prides itself on adopting and implementing modern tactics and technologies, which provide superior quality and excellent customer service. This remains to be the heart and soul of the company, and is the “Bell Way” of doing business. With over 100 years of industry experience, Bell’s social science and research analysis are always a part of the recipe used to determine what is defining modern food and beverage culture. Bell’s detail-oriented regulatory and botanical team is constantly working to ensure flavors, botanicals, and raw materials comply with current regulatory restrictions and guidelines. Bell’s deep passion is to create products that captivate the world’s taste buds and stimulate the senses. This passion was instilled by Bell’s founder William M. Bell, and continues today.
Bell Flavors & Fragrances – get in touch with taste!
Director of Marketing